By Dan Kimpel
| 1 | SESAC’s Tim Fink and Christian songwriter/producer Jason Ingram visit with students from Berklee’s School Of Music after a presentation. | 2 | Pictured (left to right): McNally Smith College of Music’s Debbie Sandridge, VP of Def Mix John Brown, SESAC’s Jamie Dominguez & McNally Smith College of Music founder Jack McNally. | 3 | SESAC’s Tim Fink (far right) and a panel of music row executives speak to students at Belmont University in Nashville.
SESAC EDU: Navigating The Learning Curve
In the not so distant past, the mechanisms of the music biz were opaque and mysterious secrets. Today, a full slate of high schools, colleges, universities and specialized trade institutions across the country have programs to enlighten aspiring industry professionals about how the music industry operates, and the new career opportunities that exist within this ever-evolving business.
With a new cutting-edge educational program, SESAC is becoming a vital link in this process. SESAC EDU offers professors and instructors the chance to create a virtual syllabus on how the business works through the Music Business 101 program. At no cost to educational institutions or students, SESAC will send tools for teaching: brochures, copies of SESAC magazine, and a USB drive fully loaded with educational content. Additionally, many SESAC executives have offered their time and expertise to many colleges and universities for educational panels and symposiums designed to share insight and information to budding music industry hopefuls.
“We are very pleased to offer high schools, colleges and universities the opportunity to learn more about the music business through our SESAC EDU initiative,” said SESAC’s President/COO, Pat Collins. “We realize the importance of developing, nurturing and educating young musical talent and designed SESAC EDU to assist both the aspiring creative talent and the educators in that goal.”
Online, teachers and students alike can also visit a special section called Inside the Biz on the SESAC website (www.sesac.com) where prominent music industry professionals communicate via video. Conversations include prominent entertainment industry attorneys John Beiter, Bruce Phillips and Steve Winogradsky presenting overviews of copyright and music publishing in plain, understandable terms, while EMI Music Publishing President West Coast Creative, Big Jon Platt, delineates various types of publishing deals.
Eric Speck, MuseBox, Ace Fu and Mascot Records, speaks to the creative role of A&R while artist/producer/songwriter Swizz Beatz affirms how essential it is for creative entities to understand and to take care of business.
Viewers can meet a roster of film and television composers including SESAC award-winning Christophe Beck as he reveals everything from the origins of his career to who is responsible for filling out a cue sheet. For those interested in careers working within the business, Trevor Gale, SESAC Senior VP Writer/Publisher Relations, speaks to the power of collaborative energy between creators and executives, and how essential it is for those on the administrative side to comprehend the creative mind. It is a theme that Univision’s VP of Administration, Nestor Rodriguez echoes as he notes that it is his office’s goal to communicate with songwriters not only on their career expectations, but on how they perceive life.
SESAC EDU is a phenomenal resource with a comprehensive list of links to major music conferences worldwide, SESAC educational events and seminars, plus a guide to music industry organizations across the country. A glossary of Frequently Used Terms in the Music Business is a vital first step in educating young hopefuls on the language of the business.